Trust in Boeing is damaged after yet another safety issue. Repairing its reputation and regaining the trust of regulators, airlines, and passengers is going to be tough and requires a strategic rethink and refocus.
My thoughts on strategy, communications and digital and technology, and how it’s creating opportunities and transforming service delivery in businesses and governments.
Sign-up to my RSS feed or follow me on Twitter or LinkedIn.
Listen to my podcast on Acast, Apple Podcasts, Google Podcasts or Spotify.
All tagged trust
Trust in Boeing is damaged after yet another safety issue. Repairing its reputation and regaining the trust of regulators, airlines, and passengers is going to be tough and requires a strategic rethink and refocus.
Last week the Edelman Trust Barometer 2022 and the Royal Society’s research on the online information environment highlighted the impact of social media on the decrease in trust and reputation of governments and the media. How can this be resolved?